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Facebook buys CrowdTangle, a social analytics tool for publishers — VentureBeat

Facebook’s latest acquisition is CrowdTangle, a startup that tracks how links are shared on social media services like Facebook, Twitter, and YouTube. CrowdTangle appears to be most popular with media companies — customers include NPR, the BBC, BuzzFeed, and Vox — but the service also boasts of customers across marketing agencies, sports leagues, and nonprofits. Facebook says “publishers…

via Facebook buys CrowdTangle, a social analytics tool for publishers — VentureBeat

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